Blog Facts

The Pew Research Centre has released it's latest survey on bloggers. Whilst by no means a definitive survey of blogging-the survey was conducted within America-PRC surveys may be the best available on blogging.

I've listed specific findings which apply to my own experience, to give an idea where I sit in the blogging pecking order...

• 60% of bloggers are white
• 54% of bloggers are male
• 14% of bloggers fall in the 50 to 64 age group
• 51% of bloggers reside in suburban areas
• 79% of bloggers have a broadband connection at home
• 46% blog under their own name.
• 34% of bloggers consider their blog a form of journalism,
• 37% of bloggers cite "my life and experiences" as a primary topic of their blog.
• Only 13% of bloggers post new material every day
• 87% of bloggers allow comments on their blog
• 41% of bloggers say they have a blogroll or friends list on their blog
• 18% of bloggers offer an RSS feed of their blog’s content
• Relatively small groups of bloggers view blogging as a public endeavor
• 44% say they have published their writing or media creations elsewhere
• 10% of bloggers spend ten or more hours per week on their blog
• 13% of bloggers say that their blog is very important to them, and describe it as a big part of their life
• The least common reason people blog is to make money
• 35% say they focus on one topic
• 53% have just one blog
• 2% of bloggers use Typepad
• 80% of bloggers post text to their blog, but nearly as many (72%) display photos
• another 15% vlogged, or posted video files to their blog
• long-time bloggers are more likely than newcomers to say they will continue
• Just 13% of bloggers have more than 100 hits a day, though a handful in this group has much larger traffic levels
• 9% of bloggers have had their blog mentioned by the news media
• 35% believe that their readers are mostly people they have never met
• 16% of bloggers read someone else’s blog three to five days per week

For the full report (PDF) go here.

Comments

[Tony.T]

I never read other people's blogs.

[lg]

Very interesting data, indeedy! I'm in there somewhere!

[100percent]

Hmmm, very interesting! I have read your (always insightful) blog most work days since I first came across it a few weeks ago. Have to admit I was surprised, nay spooked, when you posted a photo of yourself! That's not a comment on how you look - very handsome I'm sure - but that you have not preserved at least that aspect of your anonymity?! Somehow, it makes it difficult to keep one's own prejudice about appearance etc at bay. Also, how does this openness affect you doing your job? Do punters recognise you from your blog?

Again, just to reaffirm - love your blog! Keep up the good work!

[PS. I've given a fake email because I'm supposed to be working! Yes, scared-y-cat!]

[HotForWords]

I'm part of the:
60%,79%,13%,87%,18%,10%,13%,35%,53%,80%,15%,<13%,9%,35% crowd :-)

We are a select bunch :-)

Marina
www.hotforwords.com

[jason kenny]

add more plants and put out food for them